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our happy people


maati crafts was conceived in 2009 by anita & jayashree, as a platform to promote the use of traditional indian crafts in the urban market place. based solely on hand crafted, hand woven and handmade products for women, our designs are an eclectic mix of traditional styling with mughal-inspired anarkalis & long kurtas.

anita chandramohan has a master’s degree in architecture from USA and has worked for over 5 years in international architectural design firms prior to moving back to india. here she has worked with the crafts sector since 2007.

jayashree krishnan has a degree in chartered accountancy (CA) with over 9 years of prior experience in capital market services. she has been working in the artisanal livelihood sector since 2006.

"we, over the last 9 years, have been able to acquire the reputation of an organization for providing sustained income for artisans while catering to markets across india. our model is based on innovations in using traditional handmade, hand-block printed fabrics and turning them into contemporary designs. our designs ensure the styling is fresh & unique, yet has a hint of yesteryear elegance."