At Maati, we’re not just making products—we believe in putting art and passion back into our work. We believe fashion can be stylish, sustainable, and socially responsible.
Why You’ll Love Working Here:
- Make an Impact: Your work will contribute to a brand that prioritizes conscious, thoughtful fashion, friendly materials, and ethical production.
- Express Yourself: We value creativity and fresh ideas. Whether you’re a designer, marketer, or problem-solver, your voice will shape what we do.
- Team Vibes: Join a diverse, tight-knit workplace that’s all about collaboration, inclusivity, and supporting each other.
- Grow With Us: We’re a growing brand with tons of opportunities to level up your career as we expand our mission
Current Openings
Ready to be part of something bigger? Check out our job openings and find your fit.
Location: Powai, Mumbai
Job Type: Full-Time
About Us: Maati Crafts is a dynamic and growing fashion brand committed to delivering exceptional products and customer experiences. We pride ourselves on our attention to detail, quality, and the relationships we build with our customers.
Job Overview: We are looking for a diligent and empathetic Customer Success Specialist who will be the face of our brand. The ideal candidate will possess a strong intent to solve customer issues, maintain high levels of customer satisfaction, and convert interactions into sales.
CUSTOMER SERVICE EXECUTIVE - ROLE SUMMARY
BASICS
- Salary: ₹22,000-28,000/month
- Location: Mumbai-based - Powai
- Hours: 10 am-7pm, 6 days/week
- Type: Full-time
Role:
Daily Customer Communication:
- Respond to queries across email, WhatsApp, Instagram DMs, website chat
- Maintain response time standards
- Help with enquiries, sizing questions, fabric queries, styling advice, order status, issues
Returns & Exchanges:
- Process return/exchange requests efficiently and with empathy
- Identify why customers are returning (patterns to report back)
Logistics Support:
- Track courier deliveries daily
- Take action on delays and failed deliveries
- Keep customers informed proactively
- Update daily and weekly reports to help track issues
Relationship Building:
- Remember repeat customers, personalize interactions
- Collect testimonials and reviews
- Build positive customer relationships
- Gather customer feedback to help improve our offerings.
SKILLS NEEDED
- Excellent written Hindi and English
- Patient, warm communication style
- Strong communication skills and a proactive approach to problem-solving
- Previous customer service experience (fashion/retail preferred)
- Detail-oriented with strong follow-through
- Sales-oriented mindset with an ability to upsell effectively
- Familiarity with order management` and the Shopify platform is a plus
SUCCESS PARAMETERS
- Response time standards maintained
- High customer satisfaction
- Issues resolved smoothly
- Positive reviews and testimonials flowing in
- Customers feel cared for and helped
Apply Now
Email your resume to careers@maaticrafts.com
E-COMMERCE STORE OPERATIONS MANAGER
Location: Remote | Work from home option available after 1 month
THE ROLE
Manage day-to-day Shopify store operations and keep our e-commerce running smoothly
RESPONSIBILITIES
Product & Site Management:
- Optimize product pages (descriptions, sizing info, SEO)
- Curate collections (seasonal edits, bestsellers, clearance)
- Maintain site hygiene (fix broken links, missing images, variant organization)
- Monitor and flag aging inventory, suggest bundling strategies
Operations & Systems:
- Daily order monitoring and coordination with fulfillment team
- Track shipments, ensure tracking numbers uploaded, flag unfulfilled orders
- Inventory reconciliation (Shopify vs. physical stock)
- Monthly app audit (review, optimize costs, remove redundant apps)
- Basic analytics (track sales patterns, conversion by product type)
- Oversee and schedule website updations, product images and banners.
Experience and Skills
- 2-3 years hands-on Shopify store management experience
- Fashion/apparel e-commerce background
- Comfortable with Shopify apps ecosystem
- Detail-oriented and systematic
- Strong analytical skills
SOCIAL MEDIA MANAGER
Full-time: Studio in Mumbai
THE ROLE
Plan, create, and manage all organic social media content for our brand. You'll own Instagram and Facebook channels from monthly strategy to daily execution.
RESPONSIBILITIES
Planning & Strategy
- Create monthly content calendars for Instagram, Facebook, WhatsApp
- Plan campaigns aligned with sales calendar (festive seasons, new launches, clearance)
- Balance content pillars: products, founder stories, artisan features, customer spotlights
- Monitor trends and respond quickly
Content Creation & Production
- Create graphics (Canva/Adobe Suite) minimally OR brief and manage freelance designers
- Write compelling captions, hashtags, and copy
- Edit reels and stories (or coordinate with video editor)
- Coordinate with UGC creators (brief, review, manage payments)
- Shoot simple content when needed
Execution & Community
- Schedule and post content
- Post daily stories maintaining brand voice
- Respond to post comments (first-line engagement)
- Engage with followers and repost customer content
- Build relationships with micro-influencers
Coordination & Reporting
- Work on founder content (edit and post)
- Manage freelancers (photographers, designers) as needed
- Track performance weekly (engagement, reach, saves, follower growth)
- Report insights and optimize content mix
Essential Experience and Skills
- 2-3 years managing social media for fashion/lifestyle brands
- Strong visual eye and content creation skills
- Excellent writing (captions that engage and sell)
- Basic graphic design (Canva minimum) and video editing (Reels)
- Self-starter who can plan and execute independently
- Comfortable with monthly planning and daily execution
- Experience coordinating with UGC creators
- Understanding of Instagram algorithm and best practices
DIGITAL MARKETING AND BRAND MANAGER
Overall Role: Drive business growth through marketing strategy, marketplace expansion, and brand consistency across all channels. You'll own performance marketing, new channel launches, and ensure our craft story comes through everywhere.
KEY RESPONSIBILITIES
1. PERFORMANCE MARKETING
- Plan and execute paid advertising campaigns (Meta, Google, Performance Max)
- Manage ad budgets and optimize for ROAS
- Test creative and targeting strategies
- Email marketing campaigns and automation flows
- Track CAC, LTV, conversion rates across channels
- Monthly performance reporting and optimization recommendations
2. MARKETPLACE & CHANNEL EXPANSION
- Evaluate and launch new sales channels across market places
- Build business cases for each platform (commission structure, expected volume, ROI)
- Own marketplace onboarding and setup
- Create marketplace-specific content and optimize listings for platform algorithms
- Manage multi-channel promotional calendar and pricing strategy
- Coordinate inventory allocation across channels with Operations Manager
- Track and optimize performance on each marketplace
3. BRAND CONSISTENCY & OVERSIGHT
- Ensure brand voice and visual consistency across website, marketplaces, social media
- Design customer communication journey (order confirmations, shipping updates, post-purchase)
- Brief and manage external designers for packaging, print materials (project-based)
- Maintain brand positioning as we scale across channels
- Ensure craft story and artisan partnerships are highlighted everywhere
4. STRATEGY & COORDINATION
- Monthly marketing planning aligned with sales calendar
- Direct Social Media Manager on organic content strategy and campaigns
- Coordinate with Customer Success Manager on customer insights
- Work with founder on founder-led content direction
- Budget allocation and ROI tracking across all marketing channels
5. MARKET INSIGHTS & PRODUCT STRATEGY
- Analyze sales data to identify product performance trends and opportunities
- Monitor competitor landscape (pricing, product launches, positioning)
- Provide product-level insights: what's selling, what's not, why
- Recommend product mix optimization for different channels (website vs. marketplace)
- Identify gaps in product line based on customer demand and market trends
- Collaborate with founder on new product development based on market data
- Seasonal trend forecasting to inform collection planning
- Customer segmentation analysis to guide product and marketing strategy
Skills and Experience
- 3-5 years digital marketing experience in D2C fashion/lifestyle brands
- Proven marketplace launch and management experience
- Strong Meta and Google Ads expertise
- Data analysis skills - can translate sales data into actionable product and marketing insights
- Understanding of unit economics and product-level profitability
- Experience collaborating with product/design teams on product strategy
- Data-driven decision making across marketing AND product
